AmsterdamJones Lang LasalleOffice
Jones Lang Lasalle
Objectives
The global property and real estate managers of Jones Lang Lasalle asked us to reinforce their brand identity by implementing the same interior design concept at five different Dutch locations.
Solution
The Jones Lang Lasalle offices in Amsterdam, Rotterdam, Utrecht, The Hague and Eindhoven all differ immensely when it comes to exterior architecture, landscape and size. Since there was no way we could change all these factors, we decided to work with the graphics of the brand. We started out at the donut-shaped Amsterdam Atrium, the most challenging location. Our concept unveiled itself from there. It involved implementing company colors and furnishing each location with the materials and fabrics we picked. As a result, all offices now breathe Jones Lang Lasalle, while maintaining their local identity and architectural strengths.

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